Are your emails being opened—or ignored?
Email remains one of the most powerful tools for social impact organizations. It’s personal, direct, and still the best way to nurture donors, mobilize volunteers, and keep your community engaged.
Why does it work?
– Email consistently sees higher open and click-through rates than social posts.
– It allows you to tell your story, share updates, and build long-term trust with your audience.
Top Tools to Try:
Mailchimp – Perfect for beginners; design beautiful emails with ease.
Brevo (formerly Sendinblue) – Great for automations and SMS integration.
ConvertKit – Excellent for donor nurturing and personalized email journeys.
Quick Start Tips:
– Grow your list from events, social media, or your website
– Segment your audience to send more relevant messages
– Use AI tools like ChatGPT to write emails faster and better
– Be consistent — a monthly update or impact story can go a long way
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